West Ham United owners David Sullivan and David Gold have set a limit on David Moyes as he looks to sign a striker this summer.

New Czech name on West Ham radar as Moyes looks to Talent of the Year winner

Moyes has a clear list of priorities in the summer window and signing a striker is right at the top.

The Scot’s stock is high after he led West Ham to the club’s best ever Premier League points total, most ever Prem wins in a season and secured Europa League group stage football for the first time.

Crystal Palace v West Ham United - Premier League
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Moyes working wonders at West Ham but he desperately needs at least one new striker

Moyes has turned West Ham into an exciting, highly competitive outfit. Indeed the Hammers agonisingly finished one win off making the Champions League.

Now attentions turn to making sure West Ham’s squad is seriously beefed up in several key areas.

With Michail Antonio as his only senior striker, Moyes must sign a quality forward.

And he has been linked with a plethora of names from Tammy Abraham to Abdallah Sima and Patson Daka.

Ipswich Town v West Ham United - Pre-Season Friendly
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Insider claims West Ham owners have set £35m striker limit on Moyes

Moyes has pulled off some bargain signings since his return to West Ham.

Strikers don’t come cheap, though. And it appears Moyes will be somewhat restricted with Sullivan and Gold setting a £35m limit on a forward signing.

That’s according to insiders Claret and Hugh – who have direct links to the Hammers hierarchy.

Moyes can only hope the pandemic squeezes the market and brings prices down for certain targets.

While £35m is not an insignificant amount of money to spend – it is certainly unlikely to get a proven top flight goalscorer.

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Ceiling will narrow search to unproven talent but should be enough to get a deal done in depressed market

Those will cost upwards of £50m even in a depressed market.

But Moyes wants to build West Ham around young talent hungry to prove themselves in the Premier League – and Europe.

So £35m should be just enough to snare someone fitting that philosophy if West Ham have their house in order.

“I can also add one other ‘what we know’ passed onto me by a prime source,” Claret and Hugh report.

“The club will sign the very best striker they can find at anything up to £35 million.

“Same situation as last season when we were after central defender James Tarkowski at much the same price and ended up loaning one of the sensations of our season, Craig Dawson, and buying later for £3 million.”

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