West Ham United have no money for new signings in the transfer window, where have we heard that before?

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According to reliable insiders Claret & Hugh – who have direct links to West Ham owners David Sullivan and David Gold – the cupboard is bare once more.

It comes as a result of the worsening Covid-19 situation which has put paid to fans returning to matches anytime soon.

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Not a penny to spend? We’ve heard that before

West Ham fans were furious with Sullivan and Gold in the summer as their Premier League rivals splashed the cash, spending over £1billion on signings.

Back then supporters were being consistently told there was no money for signings.

The irony of the owners pleading poverty as if West Ham were somehow uniquely affected by a GLOBAL pandemic was not lost on fans.

But in the end West Ham ended up making four signings, three of them new arrivals.

Tomas Soucek’s loan was made permanent. The Czech midfield star’s former Slavia Prague teammate Vladimir Coufal joined him in east London.

Craig Dawson and Said Benrahma arrived on loan – the latter with an obligation to buy at the end of the season subject to a satisfactory second medical.

West Ham United Unveil New Signing Said Benrahma
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Last time we were told we had no money for signings we ended up with four

So when it came to the crunch, West Ham did some business.

It was clear for all to see in the summer that David Moyes needed a new left-back, striker and defensive midfielder too.

The Hammers have been exposed in two of those areas.

And while Declan Rice and Soucek have managed to stay fit so far, both have showed signs of fatigue of late.

With the explosive Michail Antonio’s hamstrings seemingly hanging by a thread, West Ham must bring in help for Moyes next month.

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If Sullivan and Gold truly are West Ham fans they should fund crucial moves with their own wealth

Indeed if Sullivan and Gold truly are West Ham fans then they will do what nearly every other Premier League owner has done and invest in their side.

If that has to come from their personal fortunes then so be it. After all nobody gets involved in running a football club to turn a profit do they?

Especially not when you purport to be a lifelong fan.

We’ve been here before and in the end Sullivan and Gold usually end up doing the bare minimum.

In this window that would be signing a forward.

Time to dig deep and start delivering on the promises made to fans when West Ham left Upton Park for the London Stadium.

Whether that will happen only time will tell. But we don’t have to wait long to find out.

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