West Ham’s Declan Rice stars in new Christmas TV advert alongside fellow big names and it hit our screens this week ahead of the festive season.
West Ham are massive. And so is Hammers hero Declan Rice.
And the proof is in the Christmas pudding after West Ham’s midfield enforcer Rice was chosen to star in a new Sports Direct Christmas TV advert alongside a host of fellow big names.
The advert, titled ‘Go All Out’ starts by slowly zooming in on Rice wearing a Christmas hat while sat at the table putting the finishing touches to a heart puzzle.
Everton striker and England teammate Dominic Calvert-Lewin is playing video games with athlete Katarina Johnson-Thompson in the living room and he tells Rice “Come on bro, best of three.”
West Ham’s £100m plus rated man responds with a huff and says “I’m busy.”
West Ham’s Declan Rice stars in new Christmas TV advert alongside fellow big names
A quick montage follows before the ad returns to Rice who spots it is snowing outside and excitedly shouts “Oi, it’s snowing” before jumping up.
The West Ham star heads outside with a host of fellow big names such as Jack Grealish, Jessica Ennis-Hill, Jordan Pickford, Grime artist Big Narstie, England rugby star Maro Itoje, new tennis sensation Emma Raducanu, West Ham fan and boxer Conor Benn, Rice’s best mate Mason Mount and golfer Andrew ‘Beef’ Johnston.
West Ham fans may already have spotted the advert on TV this weekend after its launch.
But Hammers who have not yet had a chance can watch Rice and co below.
On the subject of Rice, the 22-year-old and West Ham have been praised by pundit Jermaine Jenas for setting an example to young stars.
Rice has been persistently linked with a move away from West Ham.
But Jenas says his development is proof that he and West Ham did the right thing.
“Declan Rice, you can’t ignore this guy, you can only ignore him for so long,” Jenas said on JJ’s Eye Catchers.
“I’m always looking for the ones that aren’t getting too much love (to talk about on the show) but I can’t ignore this guy anymore, he’s playing too well.
“The development he’s had in his career, it’s kind of a message to a lot of young players out there that are thinking of taking that jump to another club for that “big move.”
“Because I think the fact that he has stayed at a club he knows, a club that backs him, supports him, plays him week in, week out (is key).
“He’s the big fish there let’s be honest. He’s the captain, he’s learning from some experienced pros as well.
“He goes onto that pitch feeling very important every single week and you can see it in his performances.”