The firm behind a takeover bid for West Ham United has set up a social media account.
There is never a dull moment at West Ham.
And the club once again finds itself at the centre of a media circus amid PAI Capital’s attempts to takeover the Hammers from David Sullivan and David Gold.
West Ham takeover bid already bitter
That they did, as PAI delivered a takeover statement confirming an agreement in principle with the LLDC to take over the London Stadium and that former West Ham stars Rio Ferdinand and his brother Anton were involved.
After the announcement it did not take too long for Sullivan and Gold to respond with The Evening Standard reporting the duo would ‘never sell to PAI’.
The takeover talk has been dividing West Ham fans.
Many want Sullivan and Gold out of the club regardless of who replaces them.
Fans divided over PAI Capital credibility
Others feel PAI lack credibility and it is better the devil you know.
Many West Ham fans have questioned the substance of the bid – which has been described as a property grab by Sullivan. Although owning the London Stadium and the changes promised by the prospective new owners appeal to many supporters.
Now PAI has set up a Twitter account seemingly with the sole intention of communicating with West Ham fans.
The @PaiCapital account was set up this week and has less than 1,600 followers so far.
Firm behind Hammers takeover gets social with supporters
The bio states: “PAI Capital, headquartered in London UK, is a group of companies and associates in various jurisdictions and industries with private investment vehicles.”
Its post so far include Thursday’s big statement and posting then retweeting a post from Anton Ferdinand about his involvement.
PAI will quickly find out Twitter can be a brutal forum. Particularly if West Ham fans don’t like what they see and hear.
So their correspondence will need to be on point with supporters already picking holes in the proposals.
In other news, West Ham make £14.5m bid for Caleta-Car claim French reports.