There is a new man in town at West Ham United and he has an important job to do.

With David Moyes’s refreshing new focus on quality and character over quantity in the transfer market, the appointment of Rob Newman as head of recruitment could prove one of West Ham’s most important moves for years.

As reported by the likes of The Athletic, Newman has finally started his new role at West Ham after serving out a period of gardening leave enforced on him by former club Manchester City.

Cambridge United v Southend United
Photo by Julian Finney Getty Images

Newman gets his feet under the Hammers table

In effect, Newman replaces co-owner David Sullivan, who has been acting as the club’s de facto director of football since the departure of Mario Husillos.

Sullivan talked to Hammers News this week about the unity at West Ham right now and Newman will fit into that in his new role.

Newman, 57, joined the reigning Premier League champions Man City in 2008 and worked as an international scouting and recruitment manager.

The talent spotter has also had experience in management with Southend United and Cambridge United while he was also once assistant manager at Bournemouth.

Reading Women v West Ham United Ladies - Women's FA Cup Semi Final
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Moyes has clear vision of types of player he wants now Newman must help identify them

Ever since Moyes returned to West Ham for a second spell last year, the Scot has maintained he wanted to rebuild the club around young, hungry, robust and athletic talent.

And it has certainly worked.

West Ham fans have understandably been excited by the arrival of Newman given he has been poached from Man City.

At the Etihad, Newman was involved with first-team recruitment alongside Txiki Begiristain, James Smith, Brian Marwood and Gary Worthington, all of whom are key figures in Man City’s extensive scouting department.

Rob Newman
Newman in his playing days at Southend. Photo: Jamie McDonald Getty Images

New man Newman comes with top class pedigree having enjoyed great success at reigning champions Man City

He also worked with the analytics team, and was assigned to scout young talent in Spain and France.

Many West Ham fans believe Newman will have a key role to play in helping Moyes continue the club’s remarkable progress.

A striker or two will undoubtedly be a priority in the windows to come.

But for the time being, Newman’s initial focus is on what West Ham already have on their books.

That’s according to an update from insider ExWHUemployee on the latest West Ham Way podcast.

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Insider reveals head of recruitment’s first job in new role

“He has already started watching the academy under 23s and under 18s games so he’s already started to get involved as such with West Ham before resuming his full-time role with us,” ExWHUemployee said on TWHW podcast.

“It will be interesting to see what an impact he has because potentially this summer window was the last time David Sullivan would be the head of recruitment so to speak and Rob Newman is very highly rated.

“Apparently he speaks a number of languages quite fluently, did a very good job at Man City… he is highly rated at that level. In terms of new signings of course they were going to wait until he was in and make sure he is on board before they start to sign people.”

In other West Ham news:

Captain voices serious Antonio concerns as Moyes faces big dilemma.

Report claims Moyes has settled on Antonio back-up but may choose to wait.

Dimitri Payet takes West Ham fans on a trip down memory lane.

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