Carlsberg don’t do football cult heroes, but if they did they’d probably be West Ham United’s Vladimir Coufal.
The Czech Republic star has been a revelation at West Ham since signing for a bargain £5.5 million from Slavia Prague last year.
He was one of West Ham’s best performers last season as he helped David Moyes’s side qualify for the Europa League.

Vlad the impaler
And he carried that form into Euro 2020 in the summer too, doing West Ham proud on the international stage.
Indeed Coufal was named West Ham’s signing of the season.
He has quickly cemented cult hero status among the West Ham faithful with his passionate, determined, tough-tackling and swashbuckling displays.
Coufi was one of the stars of West Ham’s 4-1 win over Leicester on Monday night – the team he made his Hammers debut against last year.

What Coufal did when everyone had left the pitch after Foxes win will make Hammers fans love him even more
And after the final whistle at the London Stadium, Coufal did something that will make West Ham fans love him even more.
Moyes instructed his players to applaud the returning West Ham fans before they left the pitch.
And they did just that clapping all corners before heading off down the tunnel.
Not Coufal, though. He showed the kind of character he is by slowly doing a lap of the entire pitch applauding every single section of the support.

Cult hero well on the way to legend status
Coufal was the only person left on the pitch long after everyone else had gone, showing his genuine appreciation for the West Ham supporters while also giving the few remaining Leicester fans a clap too.
It was a poignant moment for any fans who stayed behind long enough to see it. And there were plenty.
After the game the 29-year-old took to social media to hammer home his appreciation for anyone who didn’t see his gesture.
“To play for you it is pleasure for me,” Coufal posted on Twitter alongside Hammers and love emojis.
Nevermind cult hero. This guy is already well on his way to legend status.
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