West Ham fans once believed Martin Samuelsen was the next big thing in East London. The young midfielder was thriving in the academy team and he even impressed out on loan.

But he is now a forgotten man who is still on West Ham’s books. After a failed loan spell in Holland with VVV Venlo, Samuelsen is now back in his homeland with Norwegian top-flight side FK Haugesund.

West Ham need a striker

(Photo by Photo Prestige/Soccrates/Getty Images)

Back in the Eliteserien, Samuelsen has been remodelled. At West Ham, the 22-year-old was a silky attacking midfielder. At Haugesund, Samuelsen is a striker. He was been reborn as a centre-forward for Haugesund, who sit in mid-table.

Incidentally, West Ham are looking for a striker – whether that is from within or in the January transfer window. Javier Hernandez’s exit means Albian Ajeti and Sebastien Haller are the only striker options for Pellegrini.


With Michail Antonio and Xande Silva out injured, Pellegrini will be in trouble if Haller suffers an injury. This is where Samuelsen could come in – but his form has not been good enough to earn a Hammers reprieve in a new role.

Martin Samuelsen struggles in striker role

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Samuelsen may be playing in a centre-forward role but that does not mean he has been a success for his hometown club. In fact, the Norway international has struggled with Haugesund.

In 18 Eliteserien games, Samuelsen has scored just two goals. And both of those came early in his time with the club. His goal drought has now stretched to 14 games.

Samuelsen has not started a game since May. While he has found some success in cup competitions, it is not enough to convince Pellegrini to use him at West Ham. It is likely that Samuelsen’s West Ham career is over after just two senior outings.

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