Angry West Ham United fans have turned on divisive vice-chairman Karren Brady again.
It is fair to say Brady is not the most popular person among West Ham fans.
Some appreciate the sterling job she has done in turning around the club’s finances following the doomed Icelandic ownership.
Many even admire the undeniably outstanding deal she brokered for the rights to move to the former Olympic Stadium.
Whether West Ham fans like it or not Brady has played a key role in streamlining a club flirting with administration to the 17th richest in world football . Not that you would know it from the meagre £35million net spend in the summer.
Brady’s lengthy rap sheet
But many more dislike the Apprentice TV star. And for those fans her rap sheet is lengthy.
From a plethora of broken promises over the move to Stratford – which would take too long to list – to ill-judged comments about the club not having any ‘culture’ (Evening Standard).
Her column in The Sun where she has often in the past talked about intimate West Ham business and the goings-on at rival clubs is also a major bone of contention for supporters.
Brady continues to anger West Ham fans with column
That was despite the fact one such column infamously interfered directly with West Ham’s ability to sign Islam Slimani when Brady upset the tragically departed Leicester City owner Vichai Srivaddhanaprabha.
Abuse has been directed at Brady during matches, particularly during the angry protests in March 2018.
But Brady continues to write her column in The Sun. And it continues to antagonise and embarrass West Ham fans.
Supporters have turned on her once again after her latest column savaged out of contract striker Daniel Sturridge, who has often been linked with a move to the Hammers.
In her Sun column Brady performs a savage character assassination of Sturridge, who was released by Liverpool in the summer.
Supporters slam vice-chairman over Sturridge criticism
“For all that his years under Jurgen Klopp at Anfield have been a wasteland, he can at least boast a Hollywood pad and a Pomeranian dog from his pickings,” Brady said in The Sun referring to Sturridge’s desperate social media appeals for his beloved stolen pet dog to be returned recently…
“It seems Lucci (Sturridge’s pet dog which was eventually returned) is more in demand than her master. I’ve no doubt he has more tricks but he’s not half as cuddly. Indeed, he doesn’t have very many admirers at all, only millions of “if onlys”…
“He certainly comes across as sulky and an unlucky loner. It is an impression emphasised by his short stay on loan at West Brom in January 2018 where he lasted two matches and three minutes of a third before limping away, goal-free, back to Liverpool where his final headline was for a betting offence last month.
“I can’t help feeling sorry for him although he appears to have brought many of his problems on himself.”
The comments have riled West Ham fans who turned on Brady once again, voicing their disdain on fans forums and social media.
Here are a selection of responses to her column.
After questioning Aston Villa’s transfer policy last week, Karren Brady moves on to Daniel Sturridge’s struggle to find a new club in her Sun column. Have to question how this kind of thing helps West Ham’s image #whufc pic.twitter.com/ipcGzHWY3v
— Jacob Steinberg (@JacobSteinberg) August 17, 2019
— Brian (@briancondon68) August 17, 2019
Bizarre sense of, or lack of, self awareness by her / the club here. Poor form seems rife recently. Getting on with a job silently but efficiently seems to be the anomaly now.
— David Pipe (@DavidJPipe) August 17, 2019
Not entirely sure she cares about the club’s image. Business first, club second.
— phil withall (@phil_withall) August 17, 2019
It’s not good for the club her spouting retorts in the sun every week about other players & other clubs, just when you thought West Ham had learnt a social media lesson silencing Sullivan, Brady compounds the problems the club has. Silence is golden
— Richie (@richiewhite25) August 17, 2019
West Ham we’re doing so well at not being a PR disaster and then out of nowhere comes along Lady Brady and The Sun. Imagine my shock. Give it a rest using our club to make money for yourself out of a newspaper column by disrespecting other clubs players. Shambles. https://t.co/cQeABOxFgL
— Charlie Woodgate 父 (@c_woodgate93) August 17, 2019
— WHUISA (@WHU_ISA) August 17, 2019